Google Ads Conversion Tracking Setup

Accurate tracking is the foundation of profitable advertising.

I set up and validate your Google Ads conversions through Google Tag Manager, ensuring every key action is measured correctly — from clicks to final results.

Who It’s For

Brands that want to track every action accurately whether it’s an online purchase or an offline lead and those struggling with data discrepancies, missing conversions, or inaccurate reporting across Google Ads or GA4.

Why It Matters

Without precise conversion data, optimization is guesswork. Proper tracking ensures your budget is focused on what truly converts.

What’s Included

• Full setup of conversion tracking via GTM (form submissions, purchases, calls, or leads).
• Implementation of enhanced conversions for better data accuracy.
• Configuration of server-side tracking when needed (for advanced eCommerce or privacy compliant setups).
• Integration of offline conversions for lead generation accounts, ensuring sales or calls outside the website are tracked in Google Ads.
• Testing session (up to 1 hour) to verify data flow, event firing, and conversion reporting.

Deliverables

• Properly configured tags and triggers in GTM.
• Verified conversions in Google Ads.
• Live testing session to confirm everything works end-to-end.

Timeline

• Setup completed within 2 days after access is granted.