A complete, hands-on audit of your entire performance ecosystem: Google Ads, GTM, GA4, and Google Merchant Center (for eCommerce brands).
What I Audit
Google Ads
- Account structure and campaign setup.
- Bidding, budgets, and wasted spend areas.
- Keywords, match types, negatives, search terms and quality score.
- Audiences & Targeting.
- Conversion setup (primary vs secondary, count, value, currency) .
Tracking & Analytics (GTM & GA4)
- Event mapping, event configuration, enhanced conversions, and tagging accuracy.
- Server-side and offline tracking setup validation.
- Attribution settings & reporting consistency
- Tag firing, duplicates, and UTM hygiene.
Google Merchant Center (for eCommerce)
- Feed health, product data quality, disapprovals, and diagnostics.
- Custom labels and structure for Shopping & PMAX performance.
What You’ll Receive
- A detailed Audit Report File with all findings, screenshots, and prioritized actions.
- A 1-Hour Live Session to walk through the results, discuss fixes, and plan next steps.
Timeline
Audit delivery within 3–6 days, depending on account size and complexity.